Leroy Hite, CEO of Cutting Edge Firewood. Photos courtesy of The PR Studio and CooperandCoPhotography.com
Leroy Hite is the founder and CEO of Cutting Edge Firewood and a Peachtree Corners resident. He and his wife Makaila live here with their three daughters, the youngest attending preschool at Peachtree Corners Baptist Church and the older two at Perimeter School.
Hite founded Cutting Edge in 2013 as the only firewood company that delivers and ships ultra-premium firewood nationwide.
“From my childhood to now, I have always loved building a fire. Fire is raw, beautiful and engages people in a very primal way,” Hite said.
The newest company location is at 6540 Kingston Court in Peachtree Corners, expanding from its former 10’000 square-foot Peachtree Corners space to its new 40,000 square-foot space.
“The move will help us as we build more national reach and add customers. As we launch additional distribution outlets and centers in other cities, the expanded warehouse will help us improve shipping and delivery speed. As we grow, we create more jobs and offer people the opportunity to become part of a growing, dynamic, customer service-driven company,” Hite said.
Cutting Edge is elevating the firewood game with hand-selected hardwood firewood and cooking wood. Firewood offerings include oak, hickory and cherry in a variety of cuts and sizes. Firewood boxes start at $49.
In the Metro Atlanta area, Cutting Edge offers same day delivery of firewood and cooking wood boxes and white-glove delivery service of its exclusive patent-protected airbrushed iron racks of firewood. Elsewhere in the United States, customers receive wood via shipping.
Cooking wood offerings include oak, hickory, cherry, pecan, maple and apple an come in a variety of cuts, including pizza oven cuts that are earning raves from customers with wood-fired pizza ovens. High-profile chefs use and love Cutting Edge cooking wood at their restaurants.
Hite’s company has experienced tremendous growth the past three years, especially during 2020 with families and friends gathering outside around firepits and grills for socially distanced get-togethers. Cutting Edge was recently recognized as a Pacesetter by Atlanta Business Chronicle and designated as one of Atlanta’s fastest-growing private companies.
“We’ve got so many great things happening here in Georgia and locally here in Metro Atlanta and Peachtree Corners. Not only do we have technology companies growing, we have large corporations moving into Peachtree Corners and the surrounding areas. We have entrepreneurs like [Leroy Hite] that are just innovating on industries and doing some really fun things,” Barham said in the podcast.
Throughout the podcast Hite highlights the highs and lows that his company has survived to get to where they are today, figuring out how to compete and differentiate their product quality from what an average customer might find in a big box retail store.
“I love the experience aspect of it, and I love that it’s something that nobody else has really treated it like a business. Much less a modern business with a lot of opportunity. And that’s what drew me into it is the experience aspect,” Hite said in the podcast.
To get an even deeper understanding of the passion that fuels this business, tune in on your favorite podcast streaming services, including Spotify, Apple Podcasts, and most other major formats. And to see what all the fuss is about for yourself, visit cuttingedgefirewood.com.