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Dunkin’ & Baskin-Robbins Bring Next Generation Combo Store to Peachtree Corners

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The newly renovated restaurant celebrating with a free donut with any beverage purchase offer 

Dunkin’ celebrated the grand re-opening of its Peachtree Corners restaurant located at 5075 Peachtree Parkway on Friday, April 30. The newly remodeled store, which now features Dunkin’ and Baskin-Robbins’ Next Generation store designs, hosted a re-opening celebration on April 30 where guests can receive a free donut with any beverage purchase from Friday, April 30 through Saturday, May 1.*

Dunkin’s Next Gen store design features innovative technologies to enhance the guest’s experience and make their daily Dunkin’ run faster and more convenient than ever before. 

Dunkin’ franchisee network Macon Donut and Coffee Inc will hosted a socially distant ribbon cutting to celebrate the new store opening. Following the ribbon cutting ceremony, Macon Donut and Coffee Inc, alongside the Dunkin’ Joy in Childhood Foundation’, hosted a check presentation to donate $2,000 to Children’s Healthcare of Atlanta. Children’s aims to make kids better today and healthier tomorrow through more than 60 pediatric specialties and programs, top healthcare professionals, and leading research and technology.  

The newly renovated 1,800 square-foot restaurant employs 12 crew members and is open daily from 5:00 AM to 12:00 AM. Additionally, it features Dunkin’s new restaurant design, with a modern atmosphere, a convenient drive-thru, and innovative technologies, including: 

  • Dunkin’ on Demand: With fully-integrated digital kiosks, guests will completely control how they order by choosing to order with or without the help of a crew member. Dunkin’ has also introduced an area dedicated to mobile pickups so that members of the DD Perks® Rewards program who order ahead via Dunkin’s Mobile App can get in and out of the restaurant faster than ever before. For all orders placed for pick up inside the restaurant, guests will be able to track the status of their order via a new digital order status board. 
  • Modern Design: The openness, colors and materials used in the design help to create an approachable, positive and energetic environment.
  • Premium Pours: Dunkin’s signature cold beverages are now served through an innovative tap system serving eight consistently cold beverages such as coffees, iced teas, cold brew coffee and nitro infused cold brew coffee. Crew members will also use top-quality flavor-maximizing espresso machines to make hand-crafted drinks to order. 
  • Increased Energy Efficiency: The new Dunkin’ is a DD Green Achievement™ restaurant, which is designed to save 25% more energy compared to a standard Dunkin’ restaurant. 

The store will also offer the Baskin-Robbins next generation “Moments” store design to give guests an entirely new and engaging experience when they visit Baskin-Robbins. The new store concept is designed to deliver on Baskin-Robbins’ commitment to bringing guests great flavors and memorable moments. 

Key features of Baskin-Robbins’ “Moments” next generation store design include: 

  • Modern design: The special interior design features inviting and contemporary décor with bright colors to spark joy and optimism and creates an inviting environment for guests to create special moments. 
  • New ice cream dipping cabinets: An expanded row of modern and sleek glass cases prominently display premium ice cream flavors, ice cream cakes and a new “novelties” collection. 
  • Wall mural: A colorful wall mural features unique and interactive artwork to celebrate the key attributes of each local community and help create a strong connection between Baskin-Robbins and local guests. The mural also includes images that are intended for guests to engage with and share photos of on social media. The Fresno mural features local landmarks and features, including forest campsites and local parks. 
  • Upgraded digital menu boards: An entirely new digital menu board displays products in an engaging way with high quality photos and video imagery. 

To learn more about Dunkin’, visit DunkinDonuts.com or follow us on Facebook @DunkinUS, Twitter @dunkindonuts and Instagram @dunkin

*Limit One Per Guest. Offer valid only from April 30 to May 1. Open to Peachtree Corners Residents, 18+/age of maj. Official Rules available upon request at 5075 Peachtree Parkway, Suite 201 Peachtree Corners, GA 30092 

Source: Casey Cargle, On Behalf of Dunkin’  

770-238-9890  cc@alliancemarketingpartners.com 

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