Not long after the incorporation of Peachtree Corners in 2012, city leaders envisioned an arts council that would ensure local arts and culture were given necessary attention. The Peachtree Corners Arts Council, now a 501(c)(3) nonprofit, was established in 2016 to bring that vision to life by creating an Arts & Culture Master Plan and Public Art Initiative program for the city.
The council facilitates public art projects, such as a soon-to-be-completed mural on Peachtree Corners Circle by artist Jonathan Bidwell. With another major endeavor, the independently funded Debbie Mason Memorial Garden, also nearing completion, Peachtree Corners Magazine caught up with the organization — now called Peachtree Corners Arts Inc. (PTC Arts) — to learn more about the projects as well as the future of arts and culture in our city.
Debbie Mason Memorial Garden
The Debbie Mason Memorial Garden is an aesthetic and contemplative garden space nestled in an area of the Peachtree Corners Botanical Garden near Town Center. A group of Peachtree Corners residents, with a shared love for the city’s first first lady and an appreciation for all that she has done for the city, formed the Debbie Mason Memorial Committee (DMMC) to raise funds to build the oasis that will delight with flowering color each season.
The goal of the DMMC is to preserve Mason’s memory by transforming a space that will offer Peachtree Corners residents a quiet place to reflect, connect and rejuvenate among vibrant colored seasonal plantings and mosaic tiled artwork, according to the PTC Arts website.
Although the Debbie Mason Memorial Garden falls under the umbrella of PTC Arts Inc., it had its own committee in charge of design and fundraising goals.
“When they started getting going, because they were creating an artistic kind of installation in the city and were going to raise the funds for it, they worked with our council for ideas and input on the plan that they ultimately came up with,” said Marcia Catterall, a member of PTC Arts. “They really ran independently with that. Primarily, they used us as the nonprofit vehicle to raise the funds.”
Independent of PTC Arts, DMMC created all of its own publicity and had a committee tasked with handling all of the fundraising.
Building a master plan
Although the objective of PTC Arts Inc. is simple, the execution can be complicated.
“We had our hands in numerous things,” said Catterall. “We’ve created the city’s arts and culture master plan. We created a public art initiative. Our goal was to think about all of the ways that arts and cultural activities could impact the city and then to help facilitate the creation and the installation of arts and culture in the city.”
The initiative, along with the master plan, took up the first several years of the council’s efforts. The master plan was formalized and officially adopted in 2018.
According to city records, “The resolution requires developers to meet with the Peachtree Corners Arts Council to discuss possibilities for public art on their property. Developers would also be asked to voluntarily set aside one percent of their project costs for public art, either by including public art on their site or contributing money to a public art fund administered by the city.”
“This Public Art Initiative and Vision Map is intended to help city officials, developers and the community at large visualize and implement the city’s public art future. It outlines a vision for public art, offers an inventory of opportunities for public art throughout the city and provides background on the types of projects that should be encouraged and prioritized,” the records continued.
Early efforts of the council included designing activities for the Town Green and facilitating the use of public spaces for a variety of arts and cultural activities.
“One of the things that we helped with initially was designing some of the activities and talking about how to host activities on the Town Green,” said Catterall. “Now that’s all handled separately by the city, but we were sort of the sounding board and created a lot of the ideas and the thoughts about how Town Green was to be used.”
The mural project and what’s ahead
The first big art installation project initiated from beginning to end by the council is a mural on the retaining wall at Peachtree Corners Circle.
“That’s going to be our first big project that we’ve started — soup to nuts — and have run with completely on our own,” said Catterall.
Jonathan Bidwell, a well-known artist out of Asheville, North Carolina is creating the mural, having designed several others in the past.
“He designed, for example, the playful foxes on the Social Fox Brewing Company in downtown Norcross,” she said. “He’ll be covering the big, long retaining wall that will border part of the Botanical Garden Walk around the Town Center area. And it will actually be near the Debbie Mason Memorial Garden.”
Funding for the mural project was covered partly through business donations.
“Part of our arts and culture master plan is to ask businesses, when they either develop or open up a new business, to donate 1% of their project value towards public art on their property or to give that to us,” Catterall said. “So, this is being funded mostly through the donation from QuickTrip’s new development.”
Since the company didn’t have a particular art installation in mind for its property, it allowed the money to go toward an effort elsewhere in the city.
The mural’s background colors were scheduled to be painted by the end of September with the remaining details to be completed by late October, in time for the ribbon cutting for the Debbie Mason Garden. That event is set for 11 a.m. on October 26.
For more information about Peachtree Corners Arts Inc., the mural or the Debbie Mason Memorial Garden, visit ptcarts.org.