More than ever before is the general public concerned for the health and safety for the brave men and women in our medical and healthcare system. ControlRad and CEO Guillaume Bailliard, our guest on today’s episode, have developed special medical technology to protect both medical staff and patients from excess radiation. Join Rico Figliolini, Patrizia Winsper, and Guillaume as they discuss the inner workings of this amazing and life-saving technology.
“The way our device works is… that we add an accessory to existing x-ray units that is a semi-transparent filter… that moves in real time… depending on what the physician needs to see on the screen. So we’re able to radically and dramatically reduce radiation, unnecessary radiation to both patients and medical staff using our device.”
Guillaume Bailliard
Timestamp:
[00:00:30] – Intro [00:03:13] – ControlRad’s Device [00:07:48] – Input Devices [00:09:25] – Using Existing Technology [00:10:23] – ControlRad’s Consumers [00:12:19] – Consolidation [00:13:42] – Other New Products [00:14:27] – ALARA [00:16:14] – Repercussions of Radiation [00:18:57] – Case Studies [00:20:42] – Time in Development [00:22:02] – Moving to Peachtree Corners [00:24:08] – Effects of COVID-19 on ControlRad [00:28:29] – Closing
Podcast transcript
Rico: [00:00:30] Hi everyone. This is Rico Figliolini, host of the Peachtree Corners Life. Glad that you’re joining up, whether it’s live from on this feed with Facebook or you’re joining us on our podcast or YouTube video. I would appreciate it if you follow us online, currently if you like Facebook page for Peachtree Corners Life, you get notification of our live stream so that’d be great to do. Before we get to our today’s show, great guest to follow up to a cover story that we did an issue back about vibrant technology in the heart of Peachtree Corners. I just want to introduce our sponsor for the family of podcasts we do, which is Hargray Fiber. Hargray Fiber is a company that deals in fiber optic cable, communications, IT management, bundle services, throughout the Southeast. They’re in our communities. They’re doing great work in our communities too, especially now reaching out, providing free internet services per company, doubling bandwidths for existing customers. They’re doing a lot of things out there to make teleworking way easier. To find out more about them check them out HargrayFiber.com. We appreciate their sponsorship. So now let’s join with my cohost Patrizia Winsper, who wrote the article on these technology companies and today’s guest, she’s going to introduce him. I’m going to pick them on screen right now, Patrizia go ahead and introduce our guest today.
Patrizia: [00:01:51] Good afternoon, everyone. I have the sincere pleasure of introducing to you, CEO of ControlRad Guillaume Bailliard. Hi Guillaume.
Guillaume: [00:02:02] Hi everyone. Thanks for having me on.
Patrizia: [00:02:05] How are you doing today Guillaume?
Guillaume: [00:02:07] Doing fantastic. It’s a beautiful day outside.
Patrizia: [00:02:10] Awesome. It’s such a great time to do a podcast about some positive news and some great innovations that are taking place right here in Peachtree Corners. So I hope everyone has a chance to just settle down with us for a little bit and think happy thoughts and listen to some good news that’s going on. Right Rico?
Rico: [00:02:27] Yes, absolutely. Our guest is actually in the city of Peachtree Corners and he’s at his office at Tech Park. Right Guillaume?
Guillaume: [00:02:39] That’s right. I’m here in Peachtree Corners at the office on Scientific Drive, absolutely. So we are, today we’re doing some testing inside the, our laboratory here in the office. So we’re here to support and review the testing.
Rico: [00:02:55] For sure you’re doing this socially safe and all that, I imagine, right?
Guillaume: [00:02:59] I am. I did take off my 95 mask that I have with me here, but I took it off here for this interview.
Rico: [00:03:05] Excellent. Good. So let’s, let’s get right down to it then. Why don’t we ask, Patrizia did you want to show the magazine?
Patrizia: [00:03:13] Just wanted to point out that this is a story that appeared on the cover of our February, March, 2020 issue. And ControlRad is being featured today in this podcast, and of course that’s Guillaume Bailliard, CEO. Now if we’re looking at the name of your company, Guillaume, ControlRad, let’s think control radiation. This company has come up with a medical device that actually helps the medical professionals. Who are doing these procedures on a daily basis and protecting them or controlling that excess radiation that is unnecessary and that is currently inevitable without your device. So let’s talk about ControlRad’s medical device and exactly how is it that you are performing these procedures sparing both surgeons and patients, the exposure to that unnecessary scatter radiation.
Guillaume: [00:04:16] Okay, great. Yeah, so what people, you know, through this COVID-19 pandemic are now more appreciating than ever is that medical professionals put their lives at risk for treating patients. And our technology helps radically and dramatically reduce the life altering risks associated with radiation exposure to the medical staff. So as an example, when you’re getting, let’s say, a stent deployed in your heart to open up a blockage. A cardiologist will use a cath lab, which is a x-ray unit that continuously deploys x-ray to see inside your body to deploy that stent. The patient gets radiated one time, but the medical staff, the physician and the nurses and everybody else in the room will get radiated their entire lives as they do multiple of these procedures per day and throughout the year. A typical cardiologist will get exposed the equivalent of 150,000 chest X-rays throughout their lifetime. So it’s very similar to the NFL concussion story where we knew these risks were there for a long time. It took a couple of key cases for that, for this to surface as an issue, and we’ve deployed a technology to help reduce that risk. And the risks are dramatic. There is two times the risk of left brain tumors. There’s a 50% increase in incidents in cataracts. There’s a 34% increase in stroke incidents when compared to other physicians that are not in the x-ray room. So both patients and medical staff are, get dramatic, dramatically less radiation using our device. And that’s how, and basically the way our device works is, I think to answer your question Patrizia, is that we add an accessory to existing x-ray units that is a semi-transparent filter. Thank you for showing the image that moves in real time based on where the physician needs to, what, depending on where the physician needs to see on the screen. So we’re able to radically and dramatically reduce radiation, unnecessary radiation to both patients and medical staff using our device.
Patrizia: [00:06:34] So your filter is situated under the patients?
Guillaume: [00:06:38] That’s correct. The filter is under the patient right above the tube. The x-ray tube that hits the patient. I think you’ve got to move it over just a little, right there where the extra tube shoots through the patient we retrofit and add our filters to existing x-ray units. Which is a bonus for administrators because you don’t have to go out and buy a brand new x-ray unit or a brand new cath lab unit. We can retrofit your existing cath lab or your existing C-arm.
Patrizia: [00:07:10] So your device is retrofitted on the machine right here.
Guillaume: [00:07:13] That’s correct.
Patrizia: [00:07:14] And then let’s talk about this.
Guillaume: [00:07:18] And that is a tablet and the tablet, this is placed next to the patient where the physician is and the physician can select on the tablet and basically draw a region of interest to move the filter in the right location. So basically what you have is you have a tablet that is the input device, and then you have filters that are moved based on where the physician is looking on the patient.
Patrizia: [00:07:48] Now Guillaume, I realize you deal with this every day, but to mere mortals like Rico and I and probably the general public, it’s quite fascinating how the physician is able to select the region of interest, both with just his eyes. Is it special glasses that he wears for the computer to sense where he’s looking?
Guillaume: [00:08:08] Right. There are two types of input devices. One is an eye tracker, which is a device that is actually next to the monitor. No glasses are needed or we use a tablet, so both are devices and input devices that are used to help move those filters. The device that we’re using for the first system that we rolled out. Earlier this year is using a tablet.
Patrizia: [00:08:33] Okay.
Rico: [00:08:34] Okay. Wow, that sounds a bit almost Sci-fi. It almost feels like Star Trek or something.
Patrizia: [00:08:40] It really sounds super futuristic.
Rico: [00:08:42] Right? I mean, you know if I can wear those glasses and it follows where I want to put it. That’s the ultimate thing, right? I mean, even augmented reality, I could see you probably even advancing it further where the information will be right on the glass like that at some point.
Guillaume: [00:08:57] Eventually there, certainly eye tracker technology has, has an unlimited amount of potential and you know, currently they’re being deployed in actually laptops as a standard feature. Certainly the gaming world has helped advance the, the amount of funding in the eye tracking technology. And we’ve basically taken an off the shelf eye tracking technology, and are able to retrofit it with our device and use it as one of the input devices that we use.
Rico: [00:09:25] You know, what I like about it is that you’re dealing with an industry where the equipment is so expensive. And it’s almost legacy in some ways because even the operating systems and some of the old systems, they might be based on windows, windows seven even as far back. And you are giving them an option to just augment existing equipment they have.
Guillaume: [00:09:47] That is a key point. And our ability to retrofit existing x-ray units is important. A cath lab, which is used for the procedure I was describing earlier, to help deploy stents. Can be $1 million or more. So if you wanted this feature to radically, dramatically reduce your risks of all these adverse events that I talked about, an administrator, a hospital may have a really tough time looking for capital to acquire another cath lab, it could cost $1 million. But if you’re able to retrofit your existing, your existing C-arm, then that is a massive benefit. So that is definitely a key feature.
Rico: [00:10:23] So the, the type of customers are you looking at are major hospitals, small local clinic? Or where’s your sweet spot as far as customers and industries?
Guillaume: [00:10:33] All of the above. So there are, there are more than 20,000 mobile C-arms in the US and those are used in hospitals for surgeries, spine trauma. They’re used by cardiologists. They’re also used by pain management facilities in outpatient facilities. They’re also used in ASCs, ambulatory surgical centers. So these mobile C-arms are deployed all over the place, in outpatient facilities and in hospitals. So anybody who is using x-ray to look inside the body without cutting it open essentially, could potentially benefit from our technology. To be clear, this is for fluoroscopic systems or C-arms. So this is not for dental equipment or plain x-ray. If I broke my arm and I go to an urgent care center where you’re taking one single exposure, the medical staff is not in the room during that exposure and the patient gets a very low amount of x-ray, a single time. This is for continuous x-ray in deployment of, let’s say stents, or let’s say in a pain management facility.
Patrizia: [00:11:48] We’re looking at physicians like urologists, cardiologists. Who else might deploy?
Guillaume: [00:11:56] Interventional radiologists, cardiologists, spine surgeons, pain management, gastroenterologists, pulmonologists that are using scopes to take biopsies inside the lung. I think you mentioned urologist, vascular surgeons. There’s, there’s seven to eight specialties that use mobile C-arms or fixed cath labs to see inside of body deploy devices.
Rico: [00:12:19] You know, I’ve found that a lot of the hospitals like Northside hospital and a lot of these major, larger facilities, companies are buying up smaller places. They’re setting up outreach satellite offices, essentially almost like a contractor based. Where they bring in the specialists into, they build a hub, provide all the machinery and then the specialists come and they rent space essentially is what they’re doing. Is that a good, I mean, how are you seeing that industry responding to what you want to do, what you’re providing?
Guillaume: [00:12:52] Yeah, that’s, that’s definitely, the consolidation in the healthcare system is certainly something that’s happening. As you get more buying power as a hospital and you acquire competitors, let’s say I’m an ambulatories, an ASC and employee surgical center, or I have my own outpatient facility as a physician, but I’m not part of the hospital. Certainly consolidation is a trend in, in many markets. There’s pros and cons in consolidation. Us hospitals tend to have more buying power. I’m a big fan of, of competition, but at the same time, consolidation can help provide better care. So there’s, there’s pros and cons to those models. It’s not going to really impact us, our business, but certainly a trend is, is a, that’s a true trend that we’re seeing nationwide.
Rico: [00:13:42] Okay. You have two other products coming out? You mentioned that before we got on. Are they things you could talk about?
Guillaume: [00:13:49] Yeah, so the first device has been FDA cleared, and we’re currently selling today, and that’s retrofitting mobile C-arms. Mobile C-arms. Are smaller C-arms that are used by all the specialties I talked about. The next device that we will be releasing in the second half. We’re in preparation or preparing our submission is for fixed arms or cath labs. So it’s the same device. It’s just on a separate markets within the healthcare space.
Rico: [00:14:24] Okay.
Patrizia: [00:14:27] Guillaume let’s talk about Alara. It’s the FDA’s guiding principle of radiation safety. So Alara stands for?
Guillaume: [00:14:38] As low as reasonably achievable. And Alara, the objective of Alara is any amount of x-ray, is considered not good. So if you can get it as low as you can while not impacting the ability of the physician to provide the care that he or she needs to provide, then that is a, that is a good place to be. So the key, the key component of our device is that we’re able to reduce radiation without impacting image quality, negatively impacting image quality. Historically, a lot of people have struggled. At reducing the radiation exposure to the physician and medical staff. But it has come at a cost and that cost typically has been lower image quality. And when you lower image quality, you lower the opportunity of providing the best possible care you can. So Alara is that principle that the FDA and many other societies follow which is, let’s get x-ray radiation as low as we can without impacting outcome
Patrizia: [00:15:45] And let’s talk about ControlRad and how far they are able to reduce that level of radiation exposure.
Guillaume: [00:15:52] So in our FDA submission, we would do anywhere between 50 to 89% the radiation exposure to both patients and the entire medical staff inside the room. That is considered game changing.
Patrizia: [00:16:08] That is considered game changing
Guillaume: [00:16:10] Especially when you don’t negatively impact image quality.
Patrizia: [00:16:14] You talked to us earlier about some of the negative repercussions from the physicians who are continuously bombarded with this scattered radiation and you mentioned brain tumors, on which side of the head were they more likely to?
Guillaume: [00:16:26] Left sided brain tumor. So they have two times incremental risk of brain cancer compared to other medical professionals, and they have an increasing incidence in left brain. Why is left brain relevant? When the physician is at the patient they’re on the left side of the patient and it’s their left side of the brain that is closest to the x-ray tube. So there’s a direct correlation with exposure from the x-ray tube to brain tumors. So that is why the left brain tumor is a very meaningful.
Patrizia: [00:17:02] And the last time I had spoken to you at your office when it was still safe to be side by side and have an actual conversation with someone in person. You did mention there was at least one study out that indicated that your image quality. was not only not affected adversely, but improved for the physician that was testing the product. Have you had any other such tests or results from other physicians?
Guillaume: [00:17:27] That’s right. So we, we in our, in our first installations at the beginning of the year, the feedback has been, well, not only are you not negatively impacting image quality, but your image quality has actually gone up. We’ve actually improved image quality. And we thought this was going to be the case from bench testing, lab testing that we had done. But we didn’t really appreciate how clinically meaningful it was. And the feedback from this position was you have improved image quality to the point that you’re able to reduce the operating time. Cause if I can see what I need to see better and faster than I can actually reduce my operating time. If you could reduce operating time and time where you’re sedated, the cost of the OR and the advantages to the patient are very meaningful and very clinically important. So when we were out to reduce radiation and what we have found when we launched the technology is not only did we reduce radiation, but we actually clinically improved image quality. That is not part of our FDA label, in our FDA claims. But now we’re going to be, we’re going to look to further do additional testing to be able to provide that claim that and investigate if we can get that claim from the FDA. But very important outcome from these initial installs.
Patrizia: [00:18:54] Absolutely.
Rico: [00:18:57] So do you, do you have several clients that you’ve been selling to? Can you talk of any case studies right now, Guillaume, of successes that you’d like to mention?
Guillaume: [00:19:08] Yeah, so we have installations in surgical fields. We also have it in outpatient facilities. By pain management in a pain management field. And the utilization and the reductions and radiation that we’re seeing are matching what we claimed we were able to do. And we’re very pleased with that and we’re getting additional outcomes like Patrizia just pointed out regarding image quality. So we’re very pleased with the outcomes, both in being able to deliver a very high radiation reduction and then provide better image quality.
Rico: [00:19:48] Do you have, what are you looking forward to? What developments are you, beyond the two products you’re working on, you know, long range. Do you have long range plans that you’d like to be doing in this field as well?
Guillaume: [00:20:01] Yeah. So in the next iterations we’ll be looking at further developing for other types of C-arms. So there’s a whole host of different types of C-arms and x-ray equipment. So we’ve launched it with a mobile C-arm, a GE mobile C-arm. We’re going to be doing it with a fix C-arm cath lab at the, at the risk of prying too much information is going to be on it fixed CRM with a Siemens, another vendor. And we’re in talks with all vendors and we’re getting interest from a lot of different parties and are looking to collaborate more with some of these C-arm OEMs to further expand the reach of our technology.
Rico: [00:20:42] How long have you guys been in business?
Guillaume: [00:20:46] Well, we’ve, the technology was originally launched in 2010, by three Israelis, our research development center’s in Israel. Our global headquarters are here in Peachtree Corners. And so we went through a very long period of development, which is very typical for medical devices. The ramp up in technology, in research and development of medical devices can last decades. And we are now just getting our 5, 10 K clearance, as I shared last year, and now in the midst of a commercial launch. So we’ve gone through a very long period of development and now we’re at this very exciting period in our company where we’re now launching the technology and seeing the fruits of all our labor. You know, really taking hold this year, which is really exciting. And fortunate for us, we raised our last capital round with a VC in the fourth quarter of last year. So we’re actually well capitalized and certainly wouldn’t want to be doing that fundraising now behind us in the fourth quarter. And we’re well capitalized to you know, to move the company forward and fuel the commercial launch.
Patrizia: [00:22:02] Guillaume your headquarters here in Peachtree Corners is rather new. Talk to us about why your company shifted from, was it Pennsylvania?
Guillaume: [00:22:15] So originally the, our research and developments are still in Tel Aviv and our global headquarters prior was in Radnor, Pennsylvania, which is right outside of Philly. And I was working actually for a company called Monica Technologies, which is a French medical device company based out of Paris, but the US headquarters was here actually in Atlanta as well in Duluth. And so I was already here in Atlanta. So when I joined the company as the CEO, we moved the headquarters from Radnor, Pennsylvania down here to Atlanta. I had found that, you know, when you peel back the onion here in Atlanta, you’d be surprised at how much medical device talent you actually have here in our own backyard. Certainly it doesn’t match what you have in Boston or in San Francisco, but you’d be surprised on how many medical device talent there is here. The cost of living, it doesn’t compare to what it looks like in Philly. The weather doesn’t, you’ve got the Atlanta airports that’s, you know, for a lot of that does a lot of global travel, is very convenient. So we found Peachtree Corners in particular are very well centered, right north of Atlanta, access to 141 is very useful. 141 miles will be an interstate. I can get to the airport in 35 minutes, 40 minutes if there’s no traffic, of course. But I’m playing around traffic, so that’s okay. And you know, we have people that work here in the office that live inside their perimeter that lives North of us, that lives West of us, that lives East of us. And we find ourselves actually pretty well centralized here and certainly the cost of labor and in this building that I’m here in Scientific Park is fantastic compared to what’s even inside the perimeter, but certainly a lot cheaper than in Philly.
Rico: [00:23:59] Sure.
Patrizia: [00:24:00] Well, we’re glad you decided to settle here.
Rico: [00:24:04] And in this time of COVID-19 Philly’s not the place to be.
Patrizia: [00:24:08] Let’s talk about that a little bit. I don’t mean to be a Debbie downer, but it’s happening and it’s among us.
Guillaume: [00:24:18] Yeah.
Patrizia: [00:24:19] We stopped human activity across the globe. So how, if in any way, has COVID-19 effected ControlRad?
Guillaume: [00:24:26] Yeah, certainly COVID-19 is going to, has impacted everybody. I mean, our premise is pretty simple. We see the light at the end of the tunnel. This too will pass. And we just have to get through this period of time. Who knows what that period of time looks like. But we have to get through this time and be as productive as we can during these times. We have found that for us as a company, we’re very fortunate because we’re just launching our technology. So we had nominal cash, predict, forecasted for this year. So our burn rate in our runway is really not impacted by COVID-19. Our team in Israel and our team here in Atlanta are working very effectively remotely. We’re able to come into the office as I am today to do conduct testing on our x-ray equipment that’s here in the office. So we can, you know, very carefully and with very few people conduct what we need to conduct. Are we at 100% productivity? No. But we’re doing extremely well and find it too. And have found, frankly, in our building of habits of things that we weren’t doing prior, that we’ll probably will keep on doing. Are there meetings that I would typically have gone to that I didn’t really need to go to? Probably. Are there, you know, we’re comfortable conducting all company meetings with a team in Israel. Having a chance for team members to meet each other that probably wouldn’t had a chance to meet, probably should’ve been doing that before. So there’s habits that we’re actually building up that we’re probably going to be building up even once we get outta here. So we have found, just stay pretty productive and are pleased with how we’re performing.
Rico: [00:26:06] It’s a, it is a tough environment. I deal with a lot of different companies and their sales staff. Just reaching out to people. There’s no landline to call anymore. You have to have someone’s cell phone essentially, or an email. So it’s a little bit more difficult to do. Are there other things that you’d like to share, Guillaume, about the company that we haven’t covered yet?
Guillaume: [00:26:32] No. I mean, listen, we’re excited to be here. I’m very thankful to be on this podcast and be part of this community. There’s a lot going on here. I’m sitting across here from Atlanta Tech Park, which is where we were before we were in this building. It’s exciting to see all the investments and energy in this place. I’m amazed at all the construction that’s going on just north of us. It certainly gave us a lot of different lunch opportunities. So it’s great to see the investment and excitement here. My kids go to Wesleyan across the street, so it’s excited to be part of this community and thanks for having me on.
Rico: [00:27:10] I appreciate that. There were several people, Robin Benfay, from Atlanta Tech Park moving Ashley Young that recommended your company, part of this profile that we did in the last issue. So they were able to speak up about you and your company.
Guillaume: [00:27:27] Great.
Rico: [00:27:28] So, and you’re right, there’s so much going on. I mean, Atlanta Tech Park with the one and a half mile Curiosity Lab track. I mean, some of the stuff is just like your technology because what’s going now there’s going to be even a bigger appeal for some of this stuff, right? We were talking a little bit before earlier about the safety of medical staff. It’s a big deal now. You know, not having the N95 mask or the protection equipment. This falls in line with that, right? We’re keeping staff safe.
Guillaume: [00:28:02] I mean, frankly, we believe the sensitivity to our technology coming out of this thing is going to be higher than it was before. Not that people didn’t care of the medical staff. And these risks that I talked about were very well documented and known. But certainly coming out of COVID-19, there’s going to be a even higher sensitivity to protecting the medical staff. So we definitely believe that that will benefit us.
Patrizia: [00:28:29] Truly innovative, truly remarkable, and absolutely touching that you’re protecting the people who are saving lives every day.
Guillaume: [00:28:36] Yes, absolutely.
Rico: [00:28:38] Well, we appreciate you coming on the show with us. For those that want to read the full article, you will find the digital edition on LivinginPeachtreeCorners.com. Go to our digital page and you’ll find that issue. The February-March issue that was held up.
Patrizia: [00:28:56] Residents may still have in their home somewhere and you can read all about ControlRod and four other very innovative companies in Peachtree Corners.
Rico: [00:29:07] Yes, yes. And we’ll be posting it to the website shortly also. So there, we’ll have the series of articles online. Guillaume, I appreciate you coming out and coming out socially safe online. It’s not zoom, but it’s close, right?
Guillaume: [00:29:23] Yeah, absolutely. All right. Thanks guys. Appreciate it.
Join UrbanEBB host Rico Figliolini for a conversation with Gabrielle Mills, co-founder and CEO of Sourced, a full-service back-office firm supporting small to mid-market businesses. She shares how she and her mother built a company that provides accounting, marketing, HR, staffing, and administrative support—all under one brand.
Learn about the challenges entrepreneurs face with business operations and how outsourcing can provide the help they need. Gabrielle also discusses:
A $12M business that never checked its financials
The importance of trust in outsourcing key business functions
The balance between people, technology, and business success
Sourced’s commitment to giving back to local charities
Timestamp: 00:02:20 – Sourcing Solutions for Entrepreneurs 00:07:26 – Building Trust and Expertise to Serve Clients 00:14:53 – Fixing Broken Books for Business Owners 00:18:18 – Encouraging Diversity in Talent Acquisition 00:19:57 – Embracing Mistakes and Developing Processes 00:23:12 – Giving Back to Local Charities 00:25:34 – Leveraging Technology to Enhance People-Centric Services
Podcast Transcript:
00:00:01 – Rico Figliolini
Hey, everyone. This is Rico Figliolini, host of UrbanEbb here based in Peachtree Corners, Georgia. I appreciate you joining us. We’re a little smart city just north of Atlanta. I have a great guest here, Gabrielle Mills. She’s the founder and CEO of Sourced. Hey, Gabrielle. Thanks for joining us.
00:00:20 – Gabrielle Mills
Hi, good morning. Thanks for having me.
00:00:22 – Rico Figliolini
Yeah, no, I appreciate you being here. We’re going to learn a lot from you, I’m sure, this morning. And this is one of those freezing mornings here in Georgia that really never happens, like down to 20.
00:00:32 – Gabrielle Mills
It is so cold. I’m very cranky about it.
00:00:36 – Rico Figliolini
Yes, it’s amazing. But it’ll warm up in a week. But before we get to our interview, I just want to say thank you to two sponsors we have that have been with us. Appreciate the support of our journalism, these podcasts, of the magazines as well. One of them is EV Remodeling, Inc. They’re a company that has done work from design to build. whole house renovation, as well as just redoing your kitchen, your bathrooms and such. They’ve worked with over 260 families. They’re based in Peachtree Corners. Eli, the owner of the company, is a really great guy. I think you should check out their website. You could do a virtual consultation with them as well and check out their portfolio. So go to evremodelinginc.com and find out a little bit more about them. Also, our second sponsor is Vox Pop Uli, also based here at Peachtree Corners. They’re a company that takes your brand and brings it to life, essentially. They’re a family business, father, son, other family members in there, another daughter in there handling marketing. And even members of their employees are considered part of the family. It’s just a great, well-run company. We just did a podcast with them recently. You should check that out. But they try to bring your brand awareness out there. They can do anything from truck wraps to print on any object, just come to them, give them a challenge, and they will actually step up to that challenge. You might think they can’t print on it, but God knows they’ll find a way to do what you need to bring to that trade show and to make your business stand out as a retail operation or whatever. So check them out, vox-pop-uli.com, and it’s V-O-X-P-O-P-U-L-I.com. So now that we’ve gotten our sponsorships out of the way, Gabrielle, appreciate you staying with me like that. So tell us a little bit about how you started the business, why you chose the word sourced, and what the business is.
00:02:39 – Gabrielle Mills
Good morning. Thank you so much for having me. So I can’t tell you the answer to that question without acknowledging my business partner, Chrissy Strohmeyer, who is also my mother. So we are a mom and daughter team. We have just enjoyed the heck out of building this company together, but really my stories are her stories and vice versa. We started the business because we wanted to be entrepreneurs and we wanted to help other businesses grow and be successful. We think entrepreneurs are the salt of the earth people. They’re the reason for our economy. They create jobs. They’ve got so many great ideas. And they are the last people that get a helping hand because they don’t always have enough cash, right? That’s why we started Sourced. We actually went to business owners and asked them, because we didn’t have this idea. We asked business owners what they need, where they were underserved and how, if they were to do it all over again, kind of what they would do. And we put all of their answers up on a whiteboard that’s currently in our office. In fact, you saw it when you came over to our office the other day. If that whiteboard could talk, man. And we looked at all of their problems, all of their suggestions, all of the things they were struggling with. And our services came out of that. So Sourced is a back office services company serving small to mid-market companies. And the easiest way to describe what it is that we do is we basically have five businesses under one brand name. So on the fractional side of our business, we are a full accounting firm, full service accounting firm, a full service marketing agency, outsourced HR, administrative support. And then not fractionally, we do direct hire full time placement. So all of those ideas came from entrepreneurs that we spoke to that they needed help. And we said, we’ll do it.
00:04:38 – Rico Figliolini
It’s amazing. All under one roof.
00:04:42 – Gabrielle Mills
Well, we didn’t mean exactly to create five businesses at the same time. That was more of God’s plan. But, you know, here we are.
00:04:51 – Rico Figliolini
No, no, I can appreciate that. I’ve come across a lot of people in different businesses doing different things. So you do look at where your services can expand into. So it makes sense for where you guys are coming from.
00:05:04 – Gabrielle Mills
So you asked me where the name comes from. And I don’t get that question a lot. And it’s actually a really funny story. When I was working my big girl corporate job at IHG, Intercontinental Hotels Group, I had a relative that worked in the company. And she was the only person that knew that I was thinking about leaving and starting my own thing. So I floated the concept to her. And she loved the concept. At this time, we didn’t have talent acquisition. We only had a fractional client or fractional services. And our name was the Atlanta Assistance Group. And we were going to go by TAAG, T-A-A-G. And she was in branding for IHG. And she goes, I have to tell you, that name isn’t scalable. It’s easily forgettable. And you also have TAG, the Technology Association.
00:05:57 – Rico Figliolini
That’s right.
00:05:58 – Gabrielle Mills
And she’s like, I really think that you need to rethink your name. This was seven days before I was going to quit my job and do this and tell them I was going out. In which case they would want to know what the company is, what our name is, all the things. And so the next seven days, Chrissy and I were just on fire trying to think of everything. The amount of hours we spent digging through the thesaurus was crazy. And one day we were, I was driving and I was playing around with the word outsourced, resource, I was trying to come up with a play on words there and Sourced just came about and I called her and I was like, what do you think of this? And she’s like, I love it. And I think we came up with it two days before I quit.
00:06:48 – Rico Figliolini
Wow. And I love the website name though, getsourced.com. I mean, it just like makes sense to be able to do that. So, you know, you’ve been dealing with a lot of businesses, helping them and stuff. Sourcing is an issue sometimes, especially if you’re doing financial fractional work like that. And small business owners, maybe the larger ones like 10 million plus different, or even let’s say 5 million plus different, right? And I’m not sure what your sweet spot is, but the trust process to get a business to trust you to do their work because they’re sourcing it out to you. You’re not in the office. How do you do that? How do you gain traction with that? How do you gain their confidence to be able to provide the services that will make their business better?
00:07:37 – Gabrielle Mills
I think there’s a lot of ways that we do that naturally. First and most importantly, we have an amazing, amazing team of people and they really do the selling for us. Most of our business comes from word of mouth and referral because the people that work with us have such a great experience with our team and our people that that trust is kind of transferred already over because the referrer has had a great experience. That helps. Chrissy and I are involved in every single sale at this point before we pass it off to our team. We obviously have been through the entrepreneurial journey. We’re in our ninth year. We’ve done all the bumps and bruises, made all the mistakes. We’ve seen a lot of other people’s mistakes. We can kind of provide a lot of guidance during the sales process. So I think that builds trust. And not to be understated, the processes and the standards that we’ve built over time, we know how to fall back to the level of our training, regardless of the situation at hand. So we really lean into that when we’re talking to clients or prospects because they want to know how things are going to go. You can have a really good person who’s really friendly, but they may not know what they’re doing. That’s where the processes and our training comes in. We don’t have to do a lot of training because our people are already very experienced. But the way that we do things, we want that to be standardized. So we train on how the Sourced way is. So the client is experiencing something consistent.
00:09:14 – Rico Figliolini
So when you’re training, obviously, that’s an internal thing that you’re doing. There’s always industry trends, right? I mean, taxes is one thing where there’s always an update every year, different things going on. God knows probably this year will be a lot of things going on, accounting and stuff. But how do you keep ahead of some of the trends then or adapting to the needs of the entrepreneurs that you’re reaching out to? Because I’m sure that changes and evolves too.
00:09:42 – Gabrielle Mills
It does. I mean, you keep up with current events. We listen to our clients. Our clients know a lot. Our clients are very, very smart and we’re industry agnostic. So we get the benefit of seeing lots of different things from lots of different people and lots of different industries. So we just kind of like by osmosis learn things. But I think any good leader, regardless of if you own the business or you’re just working in the business or you have some kind of your stakeholder somewhere, I think anybody that is worth their salt is kind of always keeping up with. What’s going on and how does the business need to adapt and how does my department need to adapt and how do we grow and how do we improve? And I think just by having a regular practice like that, where you’re always kind of investigating it and looking at ways of improving, it’s more natural than it is forced to grow and change as the world changes.
00:10:37 – Rico Figliolini
Do you find going through the things you’re going through that, I mean, obviously, The day-to-day work is never-ending, right? It’s a process. Some days, some weeks, it’ll be the same as other weeks. But every once in a while, you get a challenge. You find something that you have to overcome within a business maybe, within your own business. Do you have any success stories that you can share that relates to that?
00:11:06 – Gabrielle Mills
Yes, I’ll tell you my favorite one. And it’s one of the more recent ones too. In our nine years of business, we have seen a lot come through our doors. We always tell people, especially those coming in for accounting. Accounting and talent acquisition are our two most popular services. And we started in accounting. That’s kind of our bread and butter. And people are always very vulnerable about like, oh, my books are bad. I had a bad accountant. I don’t know what I’m doing. We always tell them we’re like doctors. We just want to, give us the real, real, we’ll fix it. Like accounting is not a human body. So like we can actually fix it because it’s just numbers. But we’ve seen a lot of horror stories. You cannot scare us. You cannot surprise us. We’ve seen a lot in nine years. Recently, I think this client came on board early last year. And it was a $12 million construction client. And they have been in business for like 20 years or something. And when we were working on, we got referred into this client and we went and we talked to them and they were having an issue with their accountant that was internal. And they wanted to let that person go, but she knew way too much in the business. So they were like, we need somebody that can fix the craziness that’s happening in the books. And you can imagine they’re large books, $12 million company. We need to create some kind of redundancy in a situation where we need to let somebody go and we can’t, we’re beholden to them. And we just don’t know anything about our books. We’ve never seen them. And the best part of that meeting was that Chrissy asked, or she was talking about the financials, the financial reports. And the client stops her and she goes, wait, why do I need to look at my financial reports? And our jaws just dropped because this is a $12 million company. They’ve been in business for like 20 years. They have done a phenomenal job building their company. They had no idea the importance of their numbers. They didn’t know what their, like how their money was transacting. They, I don’t know how they were running it. And so that was a lot to overcome. It was probably one of our longer onboarding processes, but we got that client off of QuickBooks desktop and onto QuickBooks online so they could see their numbers, right. Their books were done and I’m not blaming this person that ended up leaving. There was reasons why this was, but the books were entirely backwards. So where there were things that should have been a positive, they were showing a negative and a negative should have been a positive. So all their numbers were backwards and then nothing was set up properly. So we had to do a whole setup. We had to clean the whole thing and we just had a meeting with them yesterday just talking about our usual check-in, how things are going. We’re constantly looking at improving this account. And they were just saying they have never felt more secure in an accounting firm. They said, regardless of how our team changes, you guys are our people. You’ve taught us, you’ve changed everything, you’ve done everything. And we just, they were showering us with lovely things and it just warmed our hearts so much because this was one heck of a undertaking. But I also, give them a lot of credit too, because that one, it was not a cheap project. And two, that took a lot of trust in them too, to be like, I don’t know you guys and you have to fix all of these problems at once. And it was a lot of work that they had to do and we had to do. And so they put a lot into the relationship as well. And it was, they’re probably one of my favorite clients now. And it’s, will probably be my biggest success story for a while, just from the scale.
00:15:01 – Rico Figliolini
Yeah, no doubt. I mean, I have a friend, Karl Barham, who owns Transworld Business. He consults, he buys and sells business for people. And it’s constantly amazing how many, not just half a million dollar companies, but $10 million companies, sometimes their books are so bad that they have to like step away and say, you know what, let’s fix this up. You may have to wait a year before you can sell this business just because the books are so bad. You know, it’s just like, there’s that.
00:15:31 – Gabrielle Mills
We don’t like to see it. Obviously it breaks our hearts and we can, we can fix it. We have the, we can fix anything at this point. But it’s unfortunate because they didn’t get bad because of that person. They got bad because that person didn’t have the support that they needed. Likely that the entrepreneur was not an accountant. They shouldn’t be. They should be building their business, doing whatever it is that they’re doing. Accounting is important, but this is why we went into businesses. You need to go do your dream. We’ve got the stuff that, yes, you need to keep up with, but you don’t need to know how to do it. We can show you, but you don’t need to know how to do this. You just need to know what your numbers look like.
00:16:19 – Rico Figliolini
Yeah, I’m surprised that when their accountant did their work at the end of the year, I can’t imagine it was the same person doing it. It had to be someone else doing it. And no one figured it out.
00:16:33 – Gabrielle Mills
Well, with this particular client, there was a couple migrations in systems that caused that reversal. So they started on one system and moved to QuickBooks Desktop. which reversed everything. And then the person that was working in the office, she would do a lot of things right. But there’s a lot of different ways to do accounting right, quote unquote. But she continued the backwardness because that’s how it had to be done. It was very complicated.
00:17:02 – Rico Figliolini
And I’m sure. And sometimes you’re down a path and you don’t want to leave that path. You just keep going and just figure it’ll work itself out at some point.
00:17:11 – Gabrielle Mills
That happens in accounting of like, we just start fresh. Like right now we’re getting a lot of clients that need cleanups and we only have to go back a month and a half because it’s the 21st today. When we’re in July, we’re like, okay, how far back do you want to go? Or not July, but more like October. They’re like, we can clean up from January or we can just hold off and start fresh in the next January.
00:17:36 – Rico Figliolini
Yeah. Okay. Well, that’s a tough decision. You said before you’re agnostic business-wise a little bit, but are there types of businesses that may benefit most from what you all do or that you target or that you’d prefer working with? Or have strength in those industries.
00:17:53 – Gabrielle Mills
We have developed patterns of clients that tend to come to us. So on the accounting side, we do a lot of construction. That’s the example that I gave. We have a couple of YouTube clients, which is kind of neat. We do a lot of work for attorneys. Accounting for law is very specialized. So we do that. On the marketing side, they’re completely across the board. There is no consistency whatsoever. Same with administrative support. HR gets thrown into any monthly recurring service that we have. So again, there’s no consistency. On the talent acquisition side, we have quite a bit of consistency. Although there’s randomness throughout. We do a lot in, we still do a lot in law. We get a lot of financial roles. So we do anything from accountants, tax managers, tax seniors. We do a lot in IT, particularly in the cybersecurity market. A lot in finance, some in construction, not really all that much. Did I say finance? Property management in talent acquisition. Yeah, those are about the consistent ones in talent acquisition. But again, we kind of see it all. At this point in our business, we actually get really excited when we see a business or an industry that we’ve never worked in before. So for marketing, I was just pitching a client yesterday who’s opening a shooting sports facility and gun range. I have never done that before. And I was like, oh, this is different. This is unique. We’ve got research. Same with anything in our talent acquisition department. If it’s different, we’re like, okay, this is exciting. Because usually, I mean, we just see a lot of businesses come through here.
00:19:48 – Rico Figliolini
Well, that’s cool. Yeah, especially when you see a lot of different businesses like that. We talked about success stories. As a business person, I think any business person, if they’re honest with themselves, will say, yes, we make mistakes every once in a while. New situations arise that they’ve never seen before and it’s a problem that they have to overcome. Have there been any mistakes in your business journey or that you’ve seen in other businesses besides, obviously, the accounting issue? But anything that you’ve overcome as an entrepreneur, as a business person?
00:20:27 – Gabrielle Mills
No, Rico, we’re absolutely perfect. We’ve never made a mistake.
00:20:30 – Rico Figliolini
I could see that.
00:20:34 – Gabrielle Mills
Oh gosh no. I tell people, people ask me about our journey a lot. They’re just curious about our story and how we came to be. And we love telling it. I always tell people, Chrissy and I didn’t have experience in any of these things before we started. We just had a dream and wanted to be, help businesses and build a business ourselves. All of this we have learned from the ground up, having no experience with the exception of like general business acumen and general sales acumen. But we’re not accountants. We are not recruiters. I did start in marketing, but not tactically. So I always say that I went to the school of hard knocks, got a couple of degrees from there. And that’s how I got to where I’m at because we’ve made every mistake in the book. We’ve had clients that have trusted us and loved us through some mistakes that we’ve made to get us to where we are. I would say the biggest piece of advice or mistake that I made that I learned from was Chrissy came into the business from day one. And she was telling me and our director of account management, Maureen, she was like, we’ve got to focus on our processes. We’ve got to focus on our processes. Maureen and I were focused on the people and just serving the people. And in year three, which was our hardest year yet, we got so many different challenges and scenarios that were really, really difficult. And what Chrissy was telling us from day one finally got through to Maureen and I of like, oh, this is why we need processes and standards. This makes sense now. So it took a lot of heartache to really understand why those are important. But now it has been the secret sauce to our business because we know how to hire off of them. So if people aren’t already operating or have experience with that certain frame of mind, we know that they’re likely not a fit or they have to be at least willing to be coached into that direction. We’ve developed consistency because our process is our standard. We’re always making our processes better. We’re always looking to make them beefier. We never would have gotten there if we didn’t learn that lesson.
00:22:53 – Rico Figliolini
And sometimes you do. I mean, you have to learn your lesson. It’s like bringing up kids. They want to do their own mistakes. They don’t want to be told to watch out for that step. And they’ll do their own mistakes.
00:23:04 – Gabrielle Mills
She was a broken record there for a few years. And then the light bulb finally went off. And Maureen and I were like, oh, okay. Now it took us some tears to learn it. But we got there. Now we’re on there.
00:23:19 – Rico Figliolini
I’m sure. So you’re a local business. Obviously, coming out to meet with you and your mom and the rest of the team was nice to take a tour and find out what you’re doing there. You do give back. I know you’re good people. You’re giving back to the community. Why don’t you tell us a little bit about some of the local charities that you’ve given back to?
00:23:45 – Gabrielle Mills
So early in our business, we decided that we’re not in business, we’re in business for the joy of being in business. We’re not in business to make a gazillion dollars and cash out. While that would be lovely, we would totally not turn our noses up at that. We wanted to at least serve our clients and then serve people that never really came into contact with Sourced and use the business as an opportunity to give back because we believe that if we’re successful, we have been giving blessings and so we should be giving blessings out. So we committed from day one that we were going to donate 10% of our monthly profits to charity. And those charities would be selected by our team of people. So every year, in December, we put out a survey to our team. And our team can nominate a charity that is important to them. And we decided in January, up to three charities that we’re going to give to that year, and every quarter we look at each month that we’ve made profit, take that pool of money, cut it by, divide it out equally across however many charities we have that year and give them out. We have served, some of those have been large organizations, but our favorite ones are the ones that are smaller and local. We started the first couple of years working with an organization called Connections Homes, which is out of Suwanee. They help kids who are aging out of foster care really like with support to become adults, but also they’re not really adults. They’re 17, 18, 19, and they still don’t know how to do the world. That’s an organization that we’ve supported. We’ve supported an organization called Ignite Hope, which is another foster care association. We’ve done neighborhood cooperative ministries, which is a, for those who are local, you guys know that it’s a very large nominal nonprofit here in Norcross. And this year we’re partnering with an organization called Because One Matters, which ironically is another foster care organization. I just realized that there seems to be a pattern. So we tend to give to the kids.
00:26:08 – Rico Figliolini
No, I like that. I like the fact that you’re giving locally and it’s 10% of your profit each month is what you split up, which is great. It’s almost like tithing in a way.
00:26:18 – Gabrielle Mills
Yeah. And that’s how it came about. We wanted to tithe using the business. We give once a quarter based on the months because what we didn’t want to do is we would have one month go to one charity and that was a particularly good month. But then the next month maybe wasn’t that good of a month. So we wanted to balance it out. So we look at all the profits that come in from the quarter and then equally disperse it.
00:26:39 – Rico Figliolini
That is cool. Alright. We’ve gotten sort of to the end of our interview time, but I’m sure that there’s things that we could talk a lot more about. Is there anything that I’ve left out? Anything you’d like to share? Maybe services that you may be looking at expanding into the coming year or anything along those lines?
00:27:00 – Gabrielle Mills
So we’re likely not expanding into other services because we have five already and that’s enough. We are finding that there’s a lot of growth to be had in our talent acquisition department. So we’re eager to see what that ends up looking like through the year. What we really want to focus on in terms of like diversification or innovation, which I think is really where your question comes from, is how we utilize technology to make our services more streamlined and more advanced. We will never not have the support of our people. We are a people business. We will go under before computers take over our jobs. However, there’s a lot of really great technology that if you use it right and smartly, we can make profit margins better, save our clients money, be able to reach more people. So we’re going to try to figure out how we can lean into that a little bit.
00:28:02 – Rico Figliolini
So that’s a great path to go down for a quick minute, maybe. Because AI technology is something that everyone, every business is tackling and using in a variety of ways, right? ChatGPT, Grok3, there’s a bunch of them. Claude, I mean, there’s a whole bunch. DeepSeek, I mean, you could just go on and on with these things. And every business, every industry is trying to figure out how they can use that, right? And some use it badly and others use it better. Sometimes it’s used for support or for research versus making decisions. So are you finding that you have to also look at that to augment or to add a complexity to the service you provide?
00:28:52 – Gabrielle Mills
So what stands out in your question to me is the have to. I think that nobody really has to, but I’m in an industry that if I don’t look at it, my industry will die because it is based on people. And if you don’t lean into the technology, you run the risk of the world thinking they don’t need people anymore. And then you’re obsolete. So we don’t have to do anything. But if we want to stay in business, we should be looking at how to utilize it better. The beauty of our business is these are things that people are always going to need. And computers can’t replace entirely. You always need a person overseeing or creating or some version of managing what the computer does. So we always have a people element to it. What we’re looking at with technology is how do we make ourselves and our processes and how we do things better and faster using technology and use the human brain where the human brain needs to interject.
00:30:01 – Rico Figliolini
Yeah. Okay. Great explanation. Well, we’ve reached the end of our time together. Where can people find out more about your company? Of course, we’ll have it in the show notes as well, but how can they reach out to you?
00:30:14 – Gabrielle Mills
Yeah. So if you’re local, just come and see us. We are off of Scientific Drive in Technology Park, down by the Forum. If you want to check us out online, we are at getsourced.com. We’re on all the socials under SourcedATL, or you can always just look at my name, Gabrielle Mills. Unfortunately, very easy to find out on the web.
00:30:39 – Rico Figliolini
I’m sure. Check her out on LinkedIn. It’d be easy to find her there. I want to say thank you again to EV Remodeling and to Vox Pop Uli for supporting us. Everyone else, you have comments, leave them in the comment section below, depending where you’re watching this, whether it’s Facebook, YouTube. If you’re listening to this on Apple or any of the audio podcast places, Spotify, leave a review, like, share. We’d love if you would support us that way. Gabrielle, thank you for being with us. Appreciate it.
The Peachtree Corners Business Association (PCBA) celebrated the opening of Fifth Third Bank’s new branch in Peachtree Corners with a ribbon cutting on February 20.
Located at 3210 Holcomb Bridge Road, the new location features lobby and drive-thru hours, regular banking, investment services, loans and more.
“We are growing [and] proud to open up our new financial center at Peachtree Corners,” said Randy Koporc, EVP, regional president GA/AL Fifth Third Bank. “Congratulations to Financial Center Manager Jasmine Youngblood and her team, Retail Executive Dewayne King and all involved in getting us to this day.”
photo credit: Keri Zampano; courtesy of Peachtree Corners Business Association
“Thank you, Lisa Proctor of the Peachtree Corners Business Association, for helping us celebrate at our ribbon cutting,” Koporc continued.
Fifth Third plans to build more than 60 financial centers in Georgia and Alabama over the next five years and looks forward to strengthening the communities that they join.
“We love welcoming new businesses into Peachtree Corners,” said Lisa Proctor, president of the Peachtree Corners Business Association. “Fifth Third Bank will be a great addition to our banking community. We can’t wait to watch them grow.”
photos: Keri Zampano; courtesy of Peachtree Corners Business Association
About Peachtree Corners Business Association
The Peachtree Corners Business Association (PCBA) is a business membership organization that focuses on innovative approaches, programs, shared resources, community outreach and opportunities for member businesses and professionals to connect, develop, grow, and prosper.
The PCBA is made up of businesses of all sizes and types who want to expand their reach and grow their business within Peachtree Corners and the greater metro-Atlanta area.
Sequel Coffee Co., a new specialty coffee brand, is set to open its flagship location in Peachtree Corners in the summer of 2025.
The new coffee shop will open alongside shared workspace provider, Roam, at Town Center and will feature a convenient drive-thru complemented by an inviting in-shop experience.
Premium coffee and locally sourced offerings
Committed to delivering an elevated coffee experience, Sequel Coffee Co. will serve freshly brewed coffee and handcrafted espresso beverages with responsibly sourced beans from Valor, a local metro Atlanta roaster.
Interior rendering courtesy of Sequel Coffee Co.
The food menu will feature a curated selection of locally sourced café favorites and convenient grab-and-go options from local vendors Two Chefs and A Seasonal Affair.
Guests can expect a variety of delicious offerings, including breakfast sandwiches, quiche and freshly baked pastries, as well as yogurt parfaits, homemade granola bars and protein-packed power bites for on-the-go fuel.
In addition, rotating seasonal flavors and limited-time menu items will offer new and exciting food and beverage options throughout the year.
Strengthening community connections in Peachtree Corners
A concept created by Roam, the hospitality-focused work and meeting space, Sequel Coffee Co. is built on the belief that coffee is more than just a morning ritual — it’s a catalyst for creativity, productivity, community and connection.
Image courtesy of Sequel Coffee Co.
Sequel’s tagline, “start your story strong,” reflects its mission to inspire the potential in every day by championing stories, embracing moments and thoughtfully crafting coffee.
Sequel seeks to become an integral part of the Peachtree Corners community by fostering meaningful interactions through hospitality-driven experiences. With a brand philosophy centered on people, purpose and belonging, the company aims to inspire customers through delicious coffee and intentional service.
Bringing Sequel Coffee Co. to you
Ahead of its brick-and-mortar opening this summer, Sequel Coffee Co. is currently serving the community through its mobile coffee cart, offering a full-service espresso bar and trained baristas for offsite events.
Ideal for corporate offices, networking events, school functions and private gatherings, the mobile cart provides an opportunity to enjoy Sequel’s signature coffee experience in any setting — before the shop even opens its doors.
Sequel is also currently hiring a Shop Manager to lead daily operations and cultivate an inviting experience for customers. Interested applicants can learn more about the position and apply at sequelcoffeeco.com/shop-manager-job-listing.
About Sequel Coffee Co.
Sequel Coffee Co. is dedicated to inspiring potential in every day through thoughtfully crafted coffee and warm hospitality.
Offering handcrafted espresso beverages, freshly brewed coffee and a curated menu of café favorites — along with a convenient drive-thru and cozy café space — Sequel aims to create a welcoming spot for guests to fuel their day and transform the daily coffee routine.
Roam is a comprehensive workplace solution offering co-working memberships, private offices and meeting space for professionals and businesses of sizes.
Opening in Peachtree Corners at 3847 Medlock Bridge Road in summer 2025, Roam provides flexible and inspiring environments to help individuals and teams accomplish their best work. Now leasing private offices and pre-booking meetings and events.
Food & Drink21 hours ago
