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Israeli Consul General Visits Peachtree Corners’ Curiosity Lab

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The tour reinforces the influx of tech companies making a stop In the heart of Silicon Orchard.

Peachtree Corners – one of the nation’s first smart city environments powered by real-world connected infrastructure and 5G – recently hosted a visit by Anat Sultan-Dadon, Consul General of Israel to the southeastern United States. The Israeli Consulate, located in Atlanta, has worked closely with the city of Peachtree Corners and its Curiosity Lab to provide a launching pad for Israeli tech and mobility firms to expand into the United States and across North America. Israel was the first international country to focus attention on this leading smart city, closely followed by France, Taiwan, Canada, Mexico and more regions flocking to the technology hotspot.

“I was thoroughly impressed with my visit to Curiosity Lab at Peachtree Corners. It’s no surprise that some of the brightest Israeli technology developers and startups have been gravitating to Peachtree Corners at the heart of what’s being called ‘Silicon Orchard’ – where opportunities to collaborate with some of the world’s most prominent telecommunications, mobility and overall technology companies are unmatched,” said Sultan-Dadon in a press release. “The ‘city street of the future’ is a real thing here, where companies are able to prove out emerging solutions with smart infrastructure owned by the local government – giving them an edge in terms of deploying and scaling those solutions in a way that is not possible in closed test environments.”

Peachtree Corners and Curiosity Lab have hosted numerous Israel-born technology startups – also helping to create critical new partnerships and opportunities to expand.

“For decades, Technology Park has been home to several international companies responsible for revolutionary technological developments with massive global impact, and we are proud to continue fostering the same pioneering spirit with our Israeli partners. I was honored to host Consul General Sultan-Dadon and Deputy Consul General Alex Gandler to give them a first-hand look at the amazing work being done by all of our international companies. Curiosity Lab was designed to create a collaborative environment capable of helping companies develop technologies quicker and more effectively – and we are very excited to be a part of their journey. The success of our national and international partners highlights why Peachtree Corners is quicky emerging as the premier smart city environment in the United States,” said Peachtree Corners City Manager Brian Johnson.

 Here’s a list of emerging global technology leaders from the Middle East to that have utilized services at Silicon Orchard:

  • IPgallery is an international technology innovator and developer of integrated, artificial intelligence-based smart city/IoT management systems. This technology serves as the heart of Peachtree Corners’ “IoT central control room” – the first-ever of its kind to be implemented by a U.S. city, where data from all IoT devices across the city’s smart infrastructure is managed, analyzed and activated through a single pane of glass. IPgallery’s AI/ML based program allows the city to leverage its intelligent connectivity and data points for visualization, as well as formulate decisions based on information and events coming from all connected devices across the smart city environment.
  • Brodmann17 is a leading developer of state-of-the-art Advanced Driver Assistance System (ADAS) technology, Brodmann tested its technology in Curiosity Lab for several months using the lab’s Level 3 autonomous test vehicle. Brodmann successfully developed and proved out its software-only perception technology for assisted driving in real-world conditions and recently joined the 5G Open Innovation Lab (5GOILab), bringing its technology to corporate partners Accenture, Dell, Intel, Microsoft and T-Mobile.
  • Cynamics is developers of a scalable, cost-effective network visibility/cybersecurity solution that detects threats on smart networks as they emerge. Cynamics’ AI-based solution presents a holistic view of the network to predict attacks, providing critical protection for smart cities around the globe. As part of Curiosity Lab, Cynamics has free access to the living laboratory’s unique testing infrastructure which includes 5G, DSRC units, an autonomous vehicle test lane and its IoT Central Control Room.
  • Cyber 2.0 is innovators of new, revolutionary and game-changing technology designed to stop the spread of all known and previously unknown cyberattacks including viruses, ransomware, browser hijacking and more. Unlike other solutions, its innovative technology combines Zero-Trust and Network-Obscurement solutions using breakthrough technology based on the Mathematical Chaos model.
  • Cawamo is developers of revolutionary artificial intelligence-powered camera technology aimed at assisting local authorities to increase public safety and enforce public ordinance by monitoring movement using existing equipment. Cawamo’s feature-rich platform combines onsite edge and cloud AI technologies that work together to generate high-quality, accurate alerts with virtually zero false alerts. Cawamo’s system conducts object detection without facial recognition, so no personal identifiable information is used or stored.

Information: Peachtree@GoDRIVEN360.com.

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Peachtree Corners Businesses Encouraged to Join Security Camera Registration

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Chris Lindenau, Fusus

After spending years with the U.S. military and companies that develop safety systems, Chris Lindenau wanted to offer that same level of security to average citizens.

“I have been leading and serving a team of dedicated, brilliant professionals as we help communities, directors of security for businesses and public safety leaders establish interoperability between community and public safety camera, AI and alert assets at an unprecedented scale,” Lindenau, CEO of Fusus, said.

He addressed an audience gathered on September 28 at the Peachtree Corners Business Association Business After Hours Speaker Series at the Hilton Atlanta Northeast.

The technology Lindenau’s company has created, the fususONE ecosystem of software and hardware solutions, is the foundational platform for the world’s real-time operations centers. It has helped hundreds of cities and businesses establish a unified security footprint unrestrained by proprietary technology limitations, according to the company’s literature.

In order to make it work at its optimal capacity, however, it needs the community — especially business owners — to join in.

“As I understand from our friends at GCPD [Gwinnett County Police Department], you’ve got a success story recently utilizing the system to catch a homicide suspect — I think it was within 45 minutes from the time of the incident,” Lindenau said. “This isn’t something that just exists here in our backyard, it exists all over the country.”

He encouraged everyone in attendance to sign up for Connect Peachtree Corners, a camera registration for businesses and homes. Right now, there are only 247 cameras registered within the Peachtree Corners city limits. Without interconnectivity, crimes that could have been solved in minutes may end up taking days or months — or may never be solved.

“That lack of information impacts the timeliness of response. It’s not just about apprehending the suspects, it’s also about bringing closure to families, because they are out on a limb until these people are apprehended,” Lindenau said.

For more information, visit connectpeachtreecorners.org.

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DW1 Unveils New Peachtree Corners Headquarters and Brand Identity

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DW1, formerly known as Discount Waste, Inc., has now settled in its office in Technology Park. As Peachtree Corners sees a surge of development, DW1’s move and rebranding stand out.

Situated at 250 Scientific Drive NW, the 45,000-square-foot building has 150 private offices and seven conference rooms. It also has an advanced training room and a “Town Center” designed for company lunches.

Additionally, the space doubles as an art collection that adds character to the workspace.

This move brings together their previous locations at Engineering Drive and Triangle Parkway. It consolidates over 100 employees who have been dispersed since 2019.

The inauguration event took place on September 28, 2023, with a ribbon-cutting ceremony. Vice Mayor Weare Gratwick, City Councilwoman Lorri Christopher, Southwest Gwinnett Chamber (SWGC) Chairman Bill Diehl and Executive Director Beth Coffey attended the event.

Board members Margie Asef, Larry Benator and Patty Thumann were also present.

Since its start in 1999, Discount Waste, Inc., now transitioning to DW1, has been a provider of waste removal and job site solutions.

Serving a wide range of clients, from general contractors and retailers to commercial establishments, the company has always emphasized strong client relationships and service.

Outside of the business realm, CEO Ed Foye‘s commitment to societal change is evident with All Children, Inc. This initiative focuses on delivering essential resources, such as nutrition, education and shelter, to children with disabilities in developing countries.

To know more about this effort, visit AllChildren.org.

A representative from DW1 shared, “We were thrilled to welcome our employees and their families to the new location on September 28. To learn more about our company’s next chapter, please visit DW1.com.”

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New Retail Concepts Join Merchandise Collection at The Forum Peachtree Corners

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As North American Properties (NAP) and Nuveen Real Estate (Nuveen) transform The Forum Peachtree Corners into a mixed-use development, several new businesses are joining the merchandise mix. 

National retailers that signed long-term leases include Lovesac, Petfolk and Stretchlab. Temporary license agreements were reached with Auburn Candle Company, The Baby Nook and Girl Tribe Co.

Meet the retailers

Lovesac – This company designs, manufactures and sells unique furniture that’s guaranteed for life. It offers modular couches called Sactionals, foam beanbag chairs called Sacs and associated home décor accessories, including home audio systems.

Upon opening next to Chico’s in spring 2024, Lovesac at The Forum will be the ninth location in Georgia and fourth in NAP’s portfolio. 

Petfolk – Founded by vets with decades of experience in clinical practice, Petfolk is an animal hospital and pet care center built with pets and their owners in mind. 

Veterinary services include exams, vaccinations, urgent care, nutrition, diagnostic testing, digital radiology and more. 

The Forum location opens this October by Chipotle, marking the brand’s second brick-and-mortar in metro Atlanta.

Stretchlab – Recognized for its customized, assisted-stretch sessions, Stretchlab is a wellness concept specializing in one-on-one routines led by nationally accredited flexologists. 

Using a proprioceptive neuromuscular facilitation (PNF) approach, paired with dynamic and static stretching, the team is able to identify tightness and imbalances in the body. They then build a custom routine for each client to develop a wider range of motion and flexibility. 

Stretchlab opens next to Club Pilates at The Forum this winter.

Auburn Candle Company – Established in 2020 and based out of Auburn, Alabama, Auburn Candle Company hand-crafts signature candles and fragrances, free from additives and dyes.

In addition to shopping for pre-poured candles as well as other bath, body and home goods, candle lovers can develop their own creations at the in-store pour bar. 

Its year-long pop-up at The Forum, opening in October, will be the company’s first venture in Georgia.  

The Baby Nook – A haven for anyone seeking baby essentials and gifts, The Baby Nook will feature a select collection of baby items that combine functionality, safety and aesthetic appeal. 

The year-long pop-up will open in October next to Soft Surroundings.

Girl Tribe Co. – NAP is expanding its existing relationship with Charlotte-based Girl Tribe Co. to bring a temporary store to The Forum from October 6 through December 31. 

Created by childhood best friends and co-founders Sarah Baucom and Carrie Barker, the brand offers a collection of clothing, graphic tees, accessories and lifestyle products.

A combination of proprietary products and items made by local female entrepreneurs will be available for purchase in Suite 505, next to HomeGoods. Girl Tribe Co. also plans to host a series of events, workshops and networking sessions during its stay at The Forum.

The Forum’s merchandise mix continues to grow

These forthcoming brands join KeenaBelaGifts We All Want and Go! Calendars, Toys, and Games as the latest additions to The Forum’s tenant collection. 

KeenaBela, an Atlanta-based, eco-friendly sleep, lounge and resort-wear brand, officially opened its year-long pop-up at The Forum last month. 

Additionally, specialty boutiques Gifts We All Want and Go! Calendars, Toys, and Games, have once again returned for the holiday season.

“We have seen a tremendous amount of interest from small, local business owners looking to grow their brands in a low-risk, incubator-style environment,” said Emily Narchus, director of ancillary revenue at NAP. 

“As our leasing and development teams continue moving forward on The Forum’s renaissance, we are excited to play a part in upgrading the center’s retail makeup.”

NAP is nearing completion on the north end plaza and anticipates an early fall delivery of the 1,700-square-foot greenspace. This is the first, and smaller, of two community-driven spaces being adding to the property as part of its overall redevelopment. 

Along with the ongoing retail improvements, renovations to the office lobby in building 5185, anchored by Trader Joe’s, are now complete. 

The Forum has partnered with the Peachtree Corners Photography Club to display and sell winning pieces from its first juried exhibition in the revamped entrance.

To stay up to date on the latest property news and happenings, follow The Forum on FacebookTwitter and Instagram or visit theforumpeachtree.com.

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