The training center aims to empower local youth and adults to reach their peak athletic performance

D1 Training, a leading fitness enrichment concept utilizing the five core tenets of athletic-based training, is opening a new location in Peachtree Corners on May 17. The group fitness facility will employ a sports-science backed training regimen led by certified trainers to help people of all ages achieve their sport and fitness goals.

To celebrate the new location’s launch, Peachtree Corners neighbors and residents are encouraged to stop by and meet the facility’s team at its grand opening event, which will also feature a live DJ, food truck, a simulated sports combine, raffles for members and non-members and fun games for all ages.

Aligning work with a commitment to fitness

The location’s owners, Roald and Marian Richards join a roster of impressive existing franchisees, including professional athletes such as Kylie Fitts and Jordan Gay. Additional D1 Training franchise partners include notable figures such as Super Bowl MVP Von Miller, Tim Tebow and Michael Oher.

The Richards family has always embraced an active lifestyle. Marian played college basketball, while Roald was a multi-sport athlete in high school, competing in both basketball and track. Their children share that same passion: their oldest daughter competes in varsity basketball and track, and their son also plays varsity basketball. Both have played AAU basketball, along with baseball and soccer. Their youngest daughter is now following in their footsteps as a soccer player.

Roald went on to coach basketball at the local YMCA after college and continued coaching his son through childhood. Marian is equally involved, having coached several of their children’s sports teams over the years.

In addition to coaching, Roald has enjoyed a successful 29-year career in finance. With a strong entrepreneurial spirit, he sought business opportunities after achieving financial security. D1 Training aligned perfectly with his interests and values, allowing him to provide young athletes in the community the chance to reach their fitness goals and become the best versions of themselves both on and off the field.

“Throughout my journey in sports, I’ve come to understand that athletics provide kids with the opportunity to build solid foundations and learn invaluable life lessons,” said Roald. “It’s about much more than just playing a game; through sports, children gain discipline and discover important truths about themselves, which can be crucial for their development.”

“I’m excited to help the youth athletes of Peachtree Corners and the surrounding communities achieve their goals and cultivate the confidence they need to excel in whatever they pursue.”

A variety of programs

D1 Training offers four age-based programs, including Rookie (ages 7-11), Developmental (ages 12-14), Prep (ages 15-18) and D1 Adult. Each fitness program is based on the five athletic-based tenets: dynamic warm-up, performance, strength program, core and conditioning and cool down.

Outside of group workouts, D1 Training also offers group, semi-private and one-on-one training with world-class coaches. The goal is simple: to continue to train athletes who are dedicated to their sport or fitness goals, regardless of age or athletic background.

“The Richards are the ideal candidates to bring the D1 Training experience to Peachtree Corners,” said the brand’s Chief Operating Officer, Dan Murphy. “We’re thrilled to welcome them to the D1 family and are confident in their ability to show the Peachtree Corners area what they’ve been missing out on.”

“D1 is a one-of-a-kind fitness experience that’s built around the individual and meant to help people meet their athletic goals,” Murphy continued. “Our strong network of franchisees embodies our core values to bring the D1 Training vision to life, and we know the Richards will do just that in Peachtree Corners and its surrounding communities.”

Expanding the brand

Strategically expanding across the nation through franchising, D1 Training currently has more than 100 performance centers open with over 100 additional locations in various stages of development.

The brand is currently seeking financially qualified business builders, former athletes and entrepreneurs who share a passion for fitness and youth sports and are ready to make a positive impact on their community.

For more information, visit d1training.com/peachtreecorners or call (855) 783-7650.

D1 Training 5250 Triangle Pkwy NW, Suite 400 • Peachtree Corners, GA 30092

The Charity Run/Walk will be part of Curiosity Lab’s annual Criterium event

Expect a day of thrilling races and family-friendly fun at the inaugural Curiosity Lab Charity 5K Run/Walk followed by the Curiosity Lab Criterium on Sunday, April 27.

The day-long community event will kick off at 8 a.m., when registration opens for the 5K. The race will start at 9 a.m. and end at 10:30 a.m., and the Criterium will begin at 11:15 a.m.

In addition to the running and cycling events, there will also be kid’s races, food & beverage vendors, a kids zone, a DJ spinning tunes and more fun throughout the day.

The Charity 5K Run/Walk

Presented by Werfen and Sidel, with additional support provided by Atlas Collaborative and the City of Peachtree Corners, the Charity 5K Run/Walk will benefit the American Leukemia and Lymphoma Society and 100% of the registration fees will be donated. 

While no prizes will be given for the race, bib timing will be used for those who would like to see their times. And each registrant will receive a Curiosity Lab Charity 5K Run/Walk t-shirt for participating.

Registration for the 5K is open now.

Curiosity Lab Criterium

Following the 5K, hang around and experience the Curiosity Lab Criterium, part of U.S. Pro Cycling’s Speed Week.

Speed Week is a premiere week-long event on the U.S. Pro Cycling Circuit that draws cyclists from around the world, including Olympic medalists and world and national champions. In 2024, the professional men’s and women’s events drew cyclists from over 30 states and more than 20 countries.

Join in the excitement and watch as some of the world’s top male and female Criterium Racers tackle the most challenging track on the circuit.

The details

The 2025 Curiosity Lab Criterium & 5K will take place on a course located within the world-famous Curiosity Lab at Peachtree Corners — a 5G-enabled, 500-acre living laboratory ecosystem designed specifically as a proving ground for IoT, mobility and smart city emerging technologies.

Location: Curiosity Lab at City Hall • 310 Technology Pkwy NW, Peachtree Corners

Date and time: 8 a.m. to 8 p.m. The 5K starts at 9 a.m and ends at 10:30 a.m. The Criterium begins at 11:15 a.m.

Parking for the event will be located at 400 and 420 Technology Parkway, Peachtree Corners.

For more information, visit peachtreecornersga.gov.

According to physicians, educators and child psychologists, there are myriad reasons parents encourage their young children to play soccer:

• Physical fitness: Soccer is a fast-paced sport that can help improve cardiovascular health, muscular strength, flexibility and endurance. 
• Motor skills: Soccer involves running, kicking, dribbling and passing, which can help develop balance, agility and coordination. 
• Socialization: Soccer can help children make friends from different backgrounds and cultures. 
• Teamwork: Soccer is a team sport that teaches children the value of cooperation and working together towards a common goal. 
• Life skills: Soccer can help children develop discipline, perseverance and resilience. 
• Emotional intelligence: Soccer can help children develop empathy and emotional intelligence. 
• Stress reduction: Playing soccer can help reduce stress and anxiety by releasing endorphins that elevate mood. 
• Confidence: Consistent practice and dedication can help children build confidence and overcome obstacles. 
• Gender equality: Participating in sports like soccer can help break down gender stereotypes. 
• Enjoyment: Soccer can help encourage children to enjoy their childhood and stay in school.

It’s for those objectives and more that members of the Peachtree Corners Football Club (PCFC) are working so hard to sustain and grow their program.

A growing community

Nearly three years ago, three local parents had the idea to build an organization for their children to reap the benefits of recreational soccer.

“We found out that we were linked to the athletic club called Peachtree Booster Club,” said Gavin Meech, a club committee member, parent coach and member of the small group that revitalized the soccer program. “It’s sort of an overarching group that also looks after the roller hockey at Pinckneyville Park in Norcross.”

They realized that back in 1975, a youth soccer program called the Jones Bridge Soccer Club was formed at Jones Bridge Park. Now renamed the Peachtree Corners Football Club, the parents decided to put the time and energy into revitalizing — and growing — the decades-old program.

In February 2022, the three coaches had 170 kids. The program now has nearly 300 kids across 30 teams. The club emphasizes community involvement, with over 5,000 volunteer hours annually from parents and coaches. Challenges include managing growth and ensuring sustainability, though the club aims to expand its field space and engage more local businesses for partnerships.

The organization will soon celebrate 50 years of providing youth recreational level soccer to the local community in the southwest corner of Gwinnett County. And registration for the upcoming season is nearly full, highlighting the need for continued community support and involvement.

Bringing new energy to an old club

Initially, the group faced challenges in forming the soccer club, including linking with the Peachtree Booster Club and learning administrative tasks.

“That first season was a steep learning curve, and we ended up, I think, with about 170 kids,” said Meech. “So we were driving around Peachtree Corners, sticking the little signs anywhere that we were legally allowed. A few of us were grabbing anybody that would slightly suggest they would help by being a parent coach and things like that.”

Fast forward to this past season where there were just under 300 kids and 30 teams.

“We are now oversubscribed,” he added. “Our return rate is in excess of 80% of the kids and their families. So, it’s really become something that once they join, they return, and through word of mouth, more want to join.”

The club is community-centric, with kids from local schools like Simpson, Berkeley Lake and Cornerstone taking part. Volunteers naturally step forward and get involved, with no formal process.

“[Rapid growth] is a great problem to have. So we’re working with [Gwinnett County Parks and Recreation] at the moment to try and see if we can gain more field space,” Meech said. “We started to utilize the big field near the Aquatic Center. It’s similar in size to Jones Bridge field, but it’s got a slightly different classification at the moment.”

Right now, several clubs are using that space, so a huge obstacle is finding some place to play that’s local so that families won’t have to traipse all over the metro area.

“We don’t want to lose our identity by expanding too big, because that’s hard to manage,” he added.

Community engagement and future plans

Committee member Mathew Shamloo credits Meech with pulling him into the mix.

“I’d say that Gavin has a very unassuming gravitational pull,” he said. “There’s no real process to it. I think it’s just naturally the people who want to be involved step forward and, whether or not they are asked, they’re just kind of pulled in inch by inch.”

Shamloo is also a coach, but had no prior experience.

“I had no real ties to soccer before this,” he said. “My daughter wanted to play. My background is in basketball.”

So he utilized some of the fundamentals that apply to any team sport and researched best coaching practices.

“I want her to play soccer because it’s easily accessible, it’s local, it’s right around the corner from us,” he said. “It was like, ‘Hey, there’s soccer. We can start there.’”

Like most parents, Meech and Shamloo don’t have dreams that their kids will turn into David Beckham or Brandi Chastain. But if the kids have those aspirations, PCFC has ties to bigger opportunities.

“I think what we’ve managed to achieve is we have raised the bar on rec sports, and we are able to compete, but we’re fundamentally a rec club,” said Meech. “I think some of the challenges of the past [are] where you get to a point where you say, ‘Well, should we become an academy? Should we offer the next level of competition to the kids?’ But sort of the mentality we’ve had, and kind of our foundation, is no, that Peachtree Corners is a local rec club.”

In order to keep doing what they do in an amateur Ted Lasso fashion and stay around for another 50 years, the club focuses on community and engagement with local businesses for partnerships rather than sponsorships.

“Our soccer club and families are more than just a group of people that meet for our kids to play a sport,” said Meech. “Traditionally, you engage with local business for sponsorship, but we’re very lucky in the sense that, as a nonprofit supported by parks and rec with facilities, we don’t need a huge amount of sponsorship.”

Expanding the community

Soccer is easily accessible globally because all you need is a ball and a goal and some grass or something similar, so the costs are relatively low, he added.

“We’ve been able to engage with local restaurants, other sporting facilities and work in more of a partnership with them to create this wider community beyond Jones Bridge soccer playing fields,” he said.

Both men pointed out that they go to Town Center or other sporting events with their families and inevitably bump into Peachtree Corners FC players and family members everywhere.

“Local businesses reach out to us and try and find out how they can contribute,” said Meech.

Although the club is at capacity, it still invites families and businesses to visit and see the activities firsthand. The committee members want to build awareness and community involvement, as the club aims to continue growing and providing a positive experience for all involved while maintaining its community-centric focus.

For more information about the Peachtree Corners Football Club, visit pcfcsoccer.com.