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ASHRAE Announces Move to New Net-Zero Energy Global Headquarters In Peachtree Corners

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ASHRAE, a global society advancing human well-being through sustainable technology for the built environment, announced a move to its new global headquarters, located at 180 Technology Parkway, Peachtree Corners, Ga. The business began renovations in January 2020 on an existing 66,700 square ft building, originally built in 1978, on 11 acres of land. Located 10 miles north of its previous headquarters building, ASHRAE joins other innovation and sustainability-focused organizations based in the popular Technology Parkway corridor.

“ASHRAE’s new global headquarters is a prime example of how we are helping to pioneer a movement that many expect will ultimately make net-zero energy the ‘new norm’ in sustainable design and construction,” said ASHRAE Building Ad Hoc Committee Chair Ginger Scoggins, P.E. “Although new construction of net-zero energy buildings make a lot of headlines, reuse of existing structures is a basic tenet of sustainability – the energy performance of existing buildings must be addressed to substantially impact the 40% of primary energy consumed by buildings.”

“ASHRAE’s goal for this project was to renovate a three-story 1970’s era, cheap energy period building into a high-performing net-zero-ready facility in a cost-effective way that can be replicated in the built environment industry,” said Technical Advisory Subcommittee Chair Tim McGinn, P.E.

The photovoltaic (PV) system design is currently in progress. The building will be on its way to fully net-zero energy by March 2021 upon the completion of the PV system installation.

Focusing on the Society’s 2020-21 theme, “The ASHRAE Digital Lighthouse and Industry 4.0, the headquarters building incorporates several digitally connected solutions such as remote monitoring and analysis of building performance, with online dashboarding for transparency and advanced Building Automation System (BAS) integration with other systems, such as ASHRAE’s meeting reservations systems. Other solutions include a digital twin and Building Information Model (BIM), innovative mechanical systems visible through open ceiling around radiant panel clouds and advanced conferencing systems designed to serve as a “digital lighthouse” teaching resource.

“ASHRAE’s first-of-its-kind headquarters building was designed as a living showcase of what’s possible through technology integration to increase efficiency, protect people and property, and enhance the occupant experience,” said 2020-21 ASHRAE President Charles E. Gulledge III, P.E. “In addition to supporting ASHRAE’s technical standards, innovative product integrations from our generous donors also provide a scalable and repeatable model for a net-zero energy building design.”

Examples of technical features include: 

  • Radiant ceiling panel system: This is used for heating and cooling & dedicated outdoor air system for outdoor air ventilation with enthalpy heat recovery.
  • Overhead fresh air distribution system augmented with reversible ceiling fans in the open office areas and displacement distribution in the learning center.
  • Six water source-heat pumps (WSHPs): There are four on basement level and two on upper level atrium that will be used to condition these spaces.
  • Demand Control Ventilation (DCV): This will be used for high occupancy spaces in the meeting and learning center. Air distribution is constant volume in office areas and provided by fabric duct, reducing diffuser count and duct branches.
  • Modeling Energy Use Intensity of 17 kBtu/sf/yr.
  • On-site electric vehicle charging stations available for guests and staff.
  • Roof-top and ground mounted photovoltaic solar energy system planned for installation March 2021.
  • 18 new skylights and reconfigured window/wall ratio.
  • Useful daylight illuminance (>300 lux) at the work plane Window Wall Ratio (WWR) 79.9% Existing – New WWR east/west 33.5%  –  north/south – 41.9%.

Prior to the COVID-19 pandemic, ASHRAE had already planned to provide 30% more outside air to the building than the required minimum ventilation rates from ASHRAE Standard 62.1 – Ventilation for Acceptable Indoor Air Quality and will implement other applicable guidance that has been developed by the ASHRAE Epidemic Task Force (ETF) for commercial office buildings.

The building is located in a forest setting, close to hotels, restaurants and walking trails. A large deck overlooking a lake adjacent to meeting rooms can be fully enjoyed on sunny days. ASHRAE’s headquarters is 12 minutes and 6.2 miles from the Doraville MARTA station for easy access to Atlanta Hartsfield International Airport. The Society’s approximately 110-person staff officially moved into the building at the beginning October.

“This move represents another significant milestone for ASHRAE,” said ASHRAE Executive Vice President Jeff Littleton. “In addition to showing our commitment to building occupant health and comfort, our new headquarters building will enable us to provide industry-leading support and service to our global volunteers, while driving innovation that will push our goal of sustainability in action forward.”

A team of ASHRAE volunteers led a highly successful building campaign to garner support for the renovation project. Thirty-one corporate donors committed more than $9.7 million in monetary support and gifts of equipment and services. ASHRAE thanks the following industry partners for their high-level support of the new global headquarters renovation project: NIBE, Cisco, Arkema, Daikin, Price Industries, Belimo, ClimateMaster, ClimaCool, Bell & Gossett, Big Ass Fans, Victaulic, Uponor, Mitsubishi Electric Trane, NTT and PlaceOS. Donors to the building campaign will be listed online and recognized in a special new headquarters commemorative magazine to be published in January 2021.

Additionally, ASHRAE members have given over $500,000 to date. In total, ASHRAE has received over $10.2 million from generous stakeholders, making a strong statement about their commitment to ASHRAE’s mission and to a shared vision of a healthy and sustainable built environment for all.

“ASHRAE’s new global headquarters is an example of an effective built environment that fully considers the importance of effective operations by installing the systems and equipment in a manner that facilitates operation and maintenance,” said 2019-20 ASHRAE Presidential Member and Building Ad Hoc Committee Member Darryl K. Boyce, P.Eng. “We are grateful to our donors for their generous support and partnership. It is this support that not only shows our donors’ alignment with ASHRAE’s sustainability goals, but helps us to address the challenges of designing and operate buildings in a technology driven environment.”

Source

ASHRAE Press Release

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Kendra Scott Opens New Store At The Forum

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Kendra Scott

Kendra Scott is celebrating the opening of its newest store in Peachtree Corners the weekend of May 10 at The Forum.

Upon opening, the 2,263 square foot store will display Kendra Scott’s current collections. The store will also showcase the brand’s unique Color Bar, offering shoppers an interactive experience to create customized jewelry in minutes and leave with it in hand.

Worn by celebrities including Hailey Bieber, Camila Cabello, Mindy Kaling, Zendaya and Kelly Clarkson, Kendra Scott’s collections are known for their custom-created stone shapes, genuine materials and design details.

This will be Kendra Scott’s first store in Gwinnett County, which joins five other retail locations in Georgia.

The brand will continue to show its support for the community through partnerships with non-profits and local businesses. For the grand opening weekend, Kendra Scott Peachtree Corners will host various non-profits for Kendra Gives Back events, donating a percentage of proceeds directly back to the causes.

Kendra Scott hosts more than 10,000 Kendra Gives Back events in retail stores annually and looks forward to establishing relationships and connecting with the Gwinnett County community.

“We’re excited to continue introducing the community to new brands, bites and events at The Forum as part of our vision to create downtown Peachtree Corners. Kendra Scott will be a welcome addition, providing our guests a top-notch experience to shop its unique offerings in person,” said Charlotte Hinton, The Forum marketing manager.

Doors will open on Friday, May 10, at 10 a.m. with celebrations throughout the weekend, including giveback events, gifts with purchase and giveaways. RSVP for more details here.

Upcoming events:

  • Friday, May 10 from 10-12 p.m. – Kendra Scott Peachtree Corners is partnering with The Forum for a VIP event. Supporters who spend $100 will receive a special jewelry gift with purchase.* Guests will also enjoy refreshments from Giulia, The Italian Bakery.
  • Friday, May 10 from 5-7 p.m. – Kendra Scott Peachtree Corners is partnering with the Norcross High School Cheer Team and donating 20% of proceeds. Supporters who spend $100 will receive a special gift with purchase* Guests can also receive a custom embroidered bow from Quiet Hours Embroidery with purchase.
  • Saturday, May 11 from 4-6 p.m. – Kendra Scott Peachtree Corners is partnering with Spectrum Autism Support Group and donating 20% of proceeds. Supporters who spend $100 will receive a special gift with purchase.* Guests will also enjoy complimentary cotton candy from Wonder Soirée with every purchase.
  • Sunday, May 12 from 12-2 p.m. – Kendra Scott Peachtree Corners is celebrating the Community of Motherhood. Supporters who spend $100 will receive a special gift with purchase.* Guests will also receive a complimentary Mother’s Day bouquet of flowers from Nancy’s Flower Truck.

*One per person while supplies last.

Kendra Scott Peachtree Corners is located at 5155 Peachtree Parkway, Suite 710 in Peachtree Corners at The Forum. For companywide updates and product details, follow @kendrascott on Facebook, Twitter, and Instagram.

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BRACK: Peachtree Corners to lose Peterbrooke Chocolatier

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Scottt Gottuso and Geoffrey Wilson.
Scottt Gottuso and Geoffrey Wilson. Photo provided.

Peachtree Corners will soon lose one of its most iconic, popular and tasty businesses.

Peterbrooke Chocolatier, run by Geoffrey Wilson and Scott Gottuso, has been told by Peachtree Forum landlords, North American Properties and Nuveen Real Estate, that its lease will not be renewed. The last day of business will be July 25.

Meanwhile, Peachtree Forum is getting several new stores. They include Kendra Scott, Sucre, and The NOW Massage. Previously announced were Alloy Personal Training, Cookie Fix, Gallery Anderson Smith, Giulia, Lovesac, Nando’s Peri-Peri and Stretchlab. Wilson adds: “We are not in their big picture.”

Wilson has operated Peterbrooke at the Peachtree Forum for 14 years and Gottuso has been there nine years. They have made the chocolatier profitable and doubled sales. Wilson says: “We turned it around through community involvement and made relationships. We worked with the schools, gave donations, did a lot in the community, and made a difference. We produce most everything we sell in the shop, so it’s labor intensive. We make European-style chocolate treats from scratch from the very best ingredients, package it, make gift baskets, and also sell a lot of gelato.”

Key items include truffles, hand-made caramels, cherry cordials, chocolate-covered cookies and pretzels and strawberries hand-dipped in their own blend of chocolates. (They are all good!) One of Wilson’s and Gottuso’s most iconic products is chocolate popcorn. Once you try it, regular popcorn is tasteless. “We sell a lot of it.” Wilson adds: “Gelato sales have carried us in the summertime, since there are not many chocolate holidays in the summer.”

Peterbrooke now has five employees, and would like to have 10, but it is difficult to hire people with the skills in chocolatiering. A key part of its business is corporate companies, such as Delta Air Lines and Capital Insight. The Peachtree Corners’ Peterbrooke has corporate customers as far away as Cleveland, Ohio.

The operators were surprised when the Forum owners did not renew its five year lease. “The big decisions were made in Charlotte or Cincinnati, not locally,” Wilson feels. “We were no longer in their big picture. They want new and glitzy, shiny, fancy and trendy.”

The operators plan to start their own chocolate company, to be called “Scoffrey,” and initially sell online, plus have pop-up locations during holidays, and possibly have a booth in other merchants’ stores on occasions.

“Whatever we do would look different. We might rent a space somewhere close by so that people can still have the good chocolate experience with us, but we won’t have a regular audience walking by.”

Another element: the price of chocolate futures has spiked this year, with a bad crop production year. Wilson says: “That is key to our business and a huge cost increase. That doesn’t help.”

Wilson adds that the forced closing of the Peterbrooke location “is something like the death of a friend. But you go to the funeral and to the wake, and in six months or a year, It won’t be so bad.”

Have a comment?  Send to: elliott@elliottbrack

Written by Elliott Brack

This material is presented with permission from Elliott Brack’s GwinnettForum, an online site published Tuesdays and Fridays. To become better informed about Gwinnett, subscribe (at no cost) at GwinnettForum

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North American Properties Revitalizes Avenue East Cobb

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North American Properties (NAP) has revamped the Avenue East Cobb shopping center in Marietta, boosting its appeal to suburban residents.
The Andrews Brothers performing at Avenue East Cobb via Instagram @avenueeastcobb

North American Properties (NAP) has revamped the Avenue East Cobb shopping center in Marietta, boosting its appeal to suburban residents seeking a more urban lifestyle. Now, it’s being honored as part of the Atlanta Business Chronicle‘s “Best in Atlanta Real Estate” coverage.

NAP is known for transforming properties like Atlantic Station, Colony Square and The Forum.

According to the Atlanta Business Chronicle, the redevelopment involved demolishing part of the main building to build a public plaza with a stage surrounded by restaurant patios.

A new concierge facility was also added, including a canopy for drop-offs. Additionally, smaller retail buildings were created for standalone tenants. The business mix was updated to include names like Warby Parker, Lululemon and Peach State Pizza.

NAP also increased community engagement by partnering with at least 10 local organizations for social events. These efforts have proven successful. Over the last two years, Avenue East Cobb has seen a 36% increase in sales per square foot thanks to a major rise in foot traffic.

More news from North American Properties can be found here.

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